Mumbai sources have stated that BMW Motorrad is exploring assembly of its motorcycles in India to make those more accessible to local customers, as the German company aims to play a bigger role in the growing super bike market here. Meanwhile besides its plan to source a locally manufactured 310cc bike from TVS Motor, the luxury bike maker is also considering the possibility of importing from Thailand to take advantage of tax sops.
Meanwhile Timo Resch, told ET in a recent interview that with
India being the biggest motorcycle market in the world, BMW has a big
opportunity to play in its premium motorcycle space, BMW Motorrad’s
head of sales and marketing.
Resch said “They are constantly
evaluating if there is a market potential for local assembly that will make a
profitable business case for us. If the market growth continues, that could
very well be an opportunity”, but a decision on this has yet to be made.
