Leading Producer Bellam Konda Srinivas has made a strong debut in Telugu Cinema industry. He entered Tollywood as successor of his father Bellamkonda Suresh who is also a famous producer. He proved that the heir of producers can also be successful.
To follow similar tradition, Bellamkonda Srinivas made his son Sai Srinivas as hero. He forayed into industry with the movie 'Alludu Seenu'. He was just a nobody and the producer promoted the movie with female lead Samantha and an item song from Tamannaah.
Samantha from 'Alludu Seenu'
He also brought in strong supporting cast and a big director who gets huge remuneration. But even after such lavish spendings the movie never did well at Box-Office. Despite the failure, the hero and his father never learned their lessons. He did second movie with similar hype and they borrowed a Tamil story.
Once again a leading heroine did item number and once again the movie failed. Sai Srinivas is now doing his third movie and still he remains the same. He is trying to rope in a leading actress and she was called for high remuneration. Similarly Samantha is expected to do an item number. The producer seems to rely more on Samantha's glamour more than content.
