The film makers these days spend a lot of money for the promotion of their film. For small and medium budget films, marketing costs have gone beyond the production costs. However Baahubali makers are coming up with innovative ideas to promote their movie for free of cost. Baahubali had slowed down a bit in its third week. Post Ramzan and Godavari Pushkaralu season, the slowdown is evident.
However there is good time for the movie at the box office since there are no notable releases at the box office until Srimanthudu release on August 7th. They needed to do some promotion activities to push the film in to audience. However the makers have taken a free route to promote the movie. With the help of his uncle, Krishnam Raju, a senior BJP leader, Prabhas is meeting national level politicians about the film.
They have even met Prime Minister Narendra Modi, Home Minister Rajnath Singh and BJP President Amit Shah and other senior politicians. Since they are towering personalities, most media houses can not ignore those visits and are covering about the visits free of cost. On the other side, Baahubali had a good third weekend at the box office with no competition.
