To telecast LIVE action from English Premier League for next 3 seasons. Along with the Indian Super League and Bundesliga, Star Sports and Hotstar remain the premier destinations for global and Indian football.
Star India has renewed its exclusive broadcast rights for the English Premier League for the next three seasons from 2016-17 to 2018-19. With this renewal, Star India will continue to broadcast Premier League matches on a live or delayed basis across India on the Star Sports channels, as well as stream all matches on its digital platforms, Hotstar and starsports.com.
The Premier League is the most-watched football league in the world, broadcast in 185 countries territories to 730 million homes.
The renewal reinforces Star Sports’ and Hotstar’s presence as the premier destination for football in India, with the best of global and Indian football action. Star India will broadcast more than 200 Premier League games LIVE across its Star Sports TV network, and all the 380 games LIVE on its digital platforms, Hotstar and starsports.com.
According to Sanjay Gupta, COO, Star India, “Our partnership with the Premier League is in line with our strategy of promoting and building football as a priority sport in the country. England’s Premier League is the most successful and viewed football league in the world, with millions of fans in India. We have been broadcasting Premier League football for the last 15 years, and this renewal reaffirms our faith in the strength of the competition as the best international football property. With Premier League, Bundesliga and the Indian Super League, we continue to have a portfolio of the best of global and Indian football.”
Premier League Executive Chairman, Richard Scudamore, added "We are very pleased that Star India has again chosen to invest in our broadcasting rights. The popularity of Premier League football has increased significantly in India in recent seasons and the quality of Star's production, and their promotion of our competition, is a major factor in that. We look forward to working with Star for at least the next three seasons to make all the best Premier League action available to our fans across the country."
Today, Star Sports is inspiring India to imagine a world where Sports comes first, with one purpose- ‘Believe’. Through this renewal of the partnership with The Premier League, Star Sports will further support and encourage India’s promising football talent while at the same time giving fans of the game access to the best the world of Football has to offer.
About Star India
Star India has defined the Indian media landscape for over two decades and today is one of the country’s leading media conglomerates, reaching approximately 650 million viewers a month across India and more than 100 other countries. Star generates 20,000 hours of content every year and broadcasts 40+ channels in 8 different languages, reaching 9 out of 10 C&S TV homes in India.
The network’s entertainment channel portfolio includes Star Gold, Channel V, Star World, Star Movies, Star Utsav, Life OK, Movies OK and Star Plus, India's No. 1 Hindi General Entertainment Channel. It has a leading presence in regional broadcasting as well, through a bouquet of affiliate channels which includes Star Jalsha, Jalsha Movies, Star Pravah, Asianet, Asianet Plus, Suvarna, Suvarna Plus, Vijay and now Maa. It is also present in the Indian movie production and distribution space through Fox Star Studios, an affiliate joint venture company.
STAR India is making quantum leaps in transforming sports in the country by leveraging the group's strengths in superior content and audience engagement. STAR's sports business has grown rapidly to 8 channel properties (STAR Sports 1, 2, 3, 4 and STAR Sports HD1, HD2, HD3 and HD4), making it the leading sports network in the country.
With our viewers on the move, Star is set to drive the agenda on digital content consumption in the country through its wholly owned subsidiary company. starsports.com has redefined the future of sports consumption in India and now hotstar.com brings your favourite TV shows, movies and sports in one destination. Star India is a fully owned subsidiary of 21st Century Fox.
Courtesy by www.newsvoir.com
