Skoda auto volkswagen india Pvt. Ltd. (SAVWIN), had a show of strength and a grand announcement of future plans at a glitzy event days before the auto Expo 2020. The group’s first major event after a major merger, reshuffle and redefined identity for india back in october 2019 saw a new car launch, major new unveils and announcement of plans for the near future.
The group’s development centre in pune has hired more than 200 engineers and is perfecting the MQB A0 platform which will underpin a slew of products for Skoda and Volkswagen. By mid-2021 the newer products from both the brands will be priced highly competitive in their respective segments, thanks to over 90 percent localisation of parts this will be raised to 95 percent later.
Combined, both the brands should have a market share of five percent in the mass-market automotive segment in the vaguely stated ‘medium term’.