Mumbai sources have
stated that Skoda auto posted a more than 30%
increase in India sales in 2017, as strong demand for the Rapid and other
models helped the Czech automaker see its volume in this market growing for the
first time in five years.
Meanwhile the Volkswagen Group owned company is aiming to
sustain the momentum in 2018 as well, and is eyeing double-digit growth and
volume of 19,000-20,000 units and in 2017, it sold about 17,000 vehicles in
India.
Presently it is banking on the Kodiaq and the Karoq, another SUV
that will be launched towards the end of 2018, to drive sales before a new car
aimed at the volume segment hits the market post 2020. Moreover Skoda spent
about Rs 100 crore over the last few years to restructure the entire sales and
marketing infrastructure.
