In today's scenario, the day has a different perspective. The occasion involves a pledge of life-time practice of moral, cultural and spiritual values. The values and the sentiments attached to the rituals of this festival are worth inculcating by the whole human race, the sentiments of harmony and peaceful coexistence.
The festival of Raksha Bandhan assumes all forms of Raksha or protection, of righteousness and destroyer of all sin. The ritual of Rakhi tying has become so important that come what may, brothers and sisters try to visit each other place on this particular day in order to bring back the oneness of the family, binding the family together in an emotional bond of love.
Retail fashion brand Lifestyle International completed 20 years into operations Chennai sources stated that having had an interaction with managing director of Lifestyle International Pvt Ltd, Vasanth Kumar and divulged into details about brand future, industry, adoption of technology and more importantly what makes Chennai attractive for the fashion retailer.
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