Ceeded area, the hub of mass audience in Telugu Cinema trade, is likely to see never before seen or heard losses for Brahmotsavam. The movie which has made about 1.48 Crore Share in the region on the release day, is likely to end up at most with 3 Crore Share in its full run. The movie was bought for a whopping 8.5 Crore in Ceeded area which excludes Prints and Publicity.
Brahmotsavam
It has to do a minimum of 9.5 Crore in the worst case for breakeven. But 3 Crore share will mean that the recovery is not even 30%. Things however are not very different in other areas. The movie had seen about 74 Crore Pre-release business. Now 40 Crore Share Worldwide will be a difficult task.
The other thing to be noted here is that Trade being totally getting carried away with Star Power and quoting exorbitant prices. In no way, the movie's content, genre are being taken in to account. The same happened with Sardaar Gabbar Singh as well. Despite no positive, they invested big only on Pawan Kalyan and lost miserably. Who to blame here?
