There are different genres of cinema for the audience to get entertained but in a regional market like Tollywood, the key focus of the filmmakers has been to make films which can generate money at the box office. In this process, they are now concentrating more on making films filled with ‘Boothu’ elements.
Their other target is the ‘Youthu’ audience. The best way to attract the youth is through making ‘Boothu’ movies and this has clicked in a good way. It all started with director Maruti’s ‘Ee Rojullo’ followed by his other film ‘Bus Stop’. This has set precedence and led to nearly dozen C-grade films being made on those lines.
But due to this over focus, the regular Tollywood audience is finding it very difficult to choose a film which they can watch with family. The only choice they are having is the big star films which are usually not that polluted. But the way the youth audience’s mindset is getting corrupted with these ‘Boothu’ films is quite a concern.
