New York sources reported that Indian-American publishing group Parikh Worldwide Media (PWM) has acquired ITV Gold cable TV channel with plans to enter the Indian media market. Meanwhile when announcing the acquisition, PWM Chairman Sudhir Parikh, said “We will have tie-ups with digital platforms in India to launch ITV Gold before we penetrate the cable markets there with informative news shows and programs that will give insight into the Indian diaspora and their issues in the US.”
A company statement said New York-headquartered PWM publishes four weekly newspapers the national publication, where two regional publications from New York and Chicago, Desi Talk, and the Gujarati language Gujarat Times and an online magazine, Indian American.
Accordingly Parikh is a physician who has received
the Padma Shri award and led major Indian-American organizations, including the
American Association of Physicians of Indian Origin (AAPI) and the Indian
American Forum for Public Education (IAFPE). Moreover Deepak Viswanath, son of
ITV Gold’s late founder, Banad Viswanath, said “This partnership combines the
strength of two well established and respected Indian American Media. It is a
launching pad to expand the channel on new platforms across the US.”
