It is stated that having suffered losses in its recent Bollywood ventures, the Walt Disney India Company today has told that it is shifting focus to driving the Hollywood movie slate in India and the studio has said the shift is happening because the current economic model for investing in the local film industry is challenging.
A Disney spokesperson has said in a when given the challenges with the current economic model for investing in the local film industry, they have intend to shift the focus of our film strategy to driving the Hollywood movie slate in India.
Meanwhile when citing the example of Hollywood film The Jungle Book, which had done great business in India in both English and Hindi version, the studio has said it remains optimistic about the potential of the market here.
The statement has read that they remain optimistic about the incredible potential of the Indian market and will continue to invest in growing the Disney brand in India with our movies, television networks, consumer and interactive products, and live experiences.
