"Always Remember when something is offered FREE, it is not." It is applicable to Reliance Jio too. Reliance Jio's freebie offers has shaken the whole telecom industry and most of them were worried on tackling this effect. Customers are however happy and many leading market pundits are busy in decoding the company's break point.
Most of them said, Reliance Jio will need more than 80 Million subscribers and each of them should spend an average of Rs.180 per month on mobile bills for next 3 years to get the break even. But Reliance company aims to achieve 100 Million subscribers in short period.
They also have planned to give a knockout punch to other operators like Bharti, Airtel, Vodafone and Idea cellular. So how is this possible ? Well, read this carefully.. The free lifetime voice calls is just a marketing gimmick.
Every call is routed through their 4G LTE networks (Voice over LTE) and thus this eats up the data available on your account. Though this impact may not have that much intensity on the data burning as every minute of a voice call could hardly burn a couple of KB's at max !
Even if you switched off the mobile data, it doesn't matter. Data is technically always on from the moment your phone is switched on. It is only the burning that takes place once you switch on data services.
