Hyderabad sources have stated that the excise department had launched a new mobile app ‘Liquor Price’ that would enable consumers lodge complaints against liquor traders violating MRP and resorting to adulteration. Accordingly the app would have the MRP of each of the total 880 liquor brands being sold in Telangana state. The app could be downloaded from Google Play store.
According to sources it also launched MRP charts of top selling 25 liquor brands and top-5 beer brands district-wise, which should be displayed mandatory prominently at all liquor shops. This was to make consumers aware about MRP and use the app to complain in case of traders collecting higher amounts.
Moreover Consumers could instantly lodge complaints through the app in case
traders sold above the MRP or they found the stuff adulterated. Since cases of
MRP violations were on the rise, the department hoped to put an end to this
problem with this app. Furthermore the consumers can also complain through
WhatsApp number (7989111222), toll free number (1800-4252523).
