Sources have reported that two weeks after homegrown ride sharing platform Ola announced its international foray with Australia has made a soft launch in Perth. Accordingly the service will be available on a limited basis to customers in Perth as the company begins testing its service. Surprisingly customers in Perth will be given their first two rides free up to the value of $10 per ride.
Meanwhile according to a statement from the company, customers in the West Australian city can download the Ola app from the Android or Apple App Store, register for an Ola account and begin booking their rides. Further during this soft launch phase, Ola is banking on feedback from customers and driver-partners to understand how it can make its customer experience and service better. It is inviting feedback by leaving a comment in the app after each ride.
Presently Ola is also looking at expanding
operations to other countries and has already set up teams in Colombo, Sri
Lanka and Dhaka, Bangladesh. Furthermore it is also looking at entering other
countries such as New Zealand and eventually look at countries in Asia and
North Africa. Moreover Ola has been competing with Uber aggressively to retain
the top position in the Indian cab aggregate market.
