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Thu, Oct 18, 2018 | Last Updated 10:02 am IST

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Small car concept will preview a new Suzuki sub-brand

Small car concept will preview a new Suzuki sub-brand
Small car concept will preview a new Suzuki sub-brand
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According to sources Suzuki usually has some pretty interesting exhibits lined up for the Gaikindo Indonesia International Auto Show (GIIAS), and as per a report, this year's edition (that begins on August 2) will see the debut of a new concept car, which Suzuki will put into production.



Meanwhile when speaking to Indonesian news outlet Kompas, Harold Donel, Head of Product Development & Marketing Research, PT Suzuki Indomobil Sales, confirmed that this new concept will be a city car, but also went on to clarify that it'll be part of a new sub-brand, and will be an Indonesia only model. Harold said "The model is city ​​car and most importantly it is a sub-brand of Suzuki that is made specifically for the Indonesian market only".

Small car concept will preview a new Suzuki sub-brand

Moreover details on the city car and the new sub-brand are scarce; Harold added how the idea behind this new sub-brand is to reinforce Suzuki's model range, and how this city car will be targeted at a younger customer base. Furthermore the concept car will be mass produced in the future, targeting young consumers, which means buyers with age up to 35 years. This is a new identity Suzuki for the Indonesian market."


Small car concept will preview a new Suzuki sub-brand
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