Stylish Star Allu Arjun's DJ is all set for a grand release on 23rd of this month. DJ is the first biggie releasing after the Baahubali—2 Storm that hit the box office. It is also the first release after the Summer Holidays. There is a good hype on the film in the trade circles and it has made a Pre-Release Business of about 100 Crore including Satellite Rights etc.
The movie needs to recover including all costs, an 80 Crore Worldwide from Telugu and Malayalam versions to be a hit. The Malayalam version of the movie will have a delayed release. The movie will release on June 30th and Allu Arjun has a substantial following in Kerala which is expected to help the movie. Here is the breakup of DJ Pre-Release Business:
| Nizam | 17.5 Crore |
| Ceeded | 11.1 Crore |
| Uttarandhra | 8 Crore |
| East | 5.4 Crore |
| West | 4.6 Crore |
| Krishna | 4.6 Crore |
| Guntur | 6.1 Crore |
| Nellore | 2.8 Crore |
| AP+Nizam | 60.1 Crore |
| Karnataka | 7.1 Crore |
| Kerala | 2.3 Crore |
| ROI | 1.3 Crore |
| Overseas | 7 Crore |
| Total WW | 77.8 Crore |
| Satellite (Tel+Hindi Dub) | 18 Crore |
| Music, Digital and Others | 5 Crore |
| Total | 100.8 Crore |
