Reportedly the annual auctioning of the Balapur laddu, this time weighing 21 kilograms, fetched Rs 17.6 lakh in hyderabad on Thursday. Meanwhile the auction, on the occasion of ganesh chaturthi being celebrated in the state, was won by a farmer and businessman named Kolan Ram Reddy, a resident of Balapur in hyderabad and this is the ninth time that the Kolan family is winning the auction, they had won the first auction in 1994 too.
Reportedly the Balapur Ganesh a large status of Ganesha is being organized from the 1980s by the Balapur Ganesh Utsava Samithi. Furthermore the committee began auctioning the laddu from 1994. It was first auctioned for just Rs 450, the next year the laddu fetched Rs 4,500 and it has now touched Rs 17.6 lakh and the previous year the laddu was auctioned for Rs 16.60 lakhs.
Moreover as it happens every year, the giant Ganesh statue holding the laddu in its hand was taken out in a procession through the streets of Balapur and the auction was held after the rally. Perhaps it was after several rounds of bidding that Kolan Reddy won the auction, he later carried and the custom to auctioning began first in the Balapur village and the laddu is considered a boon to the person buying it, claims the committee.
