Accordingly Prime Minister Narendra Modi ensures that he strikes a local chord whenever he visits a place. Meanwhile, when invoking former Chief Minister of the state, MG Ramachandran's (MGR), legacy during his address to public in Kancheepuram said that the NDA government has decided to rename the Chennai Central Railway Station after MGR.
Furthermore in the run up to his Tamilnadu visit, earlier too, Modi made statements saying Indian Airforce Pilot Abhinandan, who was captured by Pakistan after India-Pakistan tensions escalated, is also from Tamilnadu and moreover not only did he say that but he also added that India's Defense Minister belongs to Tamilnadu. Apparently with references like these, Modi and his party believe that they will be able to attract considerable vote bank from the state that is outwardly against the BJP.
Moreover the Tamils have always been a population which believed in regional parties. Reportedly their rebellion against BJP is also because of their anti-Hindi stance which began with Periyar's legacy and recently there were "Modi, Go Back" protests which erupted in the state during one of his visits. Further the BJP may have politically allied with the AIADMK for the General Elections, Modi and his regional gimmicks, political observers say will not work for the BJP as Tamils have never supported the saffron party.
