Reportedly a new report said led by Amazon and Flipkart, e-tailers in india achieved a record $3 billion (nearly Rs 19,000 crore) of Gross Merchandise Value (GMV) in the first six days of the festive sale from September 29th October 4. Meanwhile Bengaluru based research firm RedSeer Consultancy said Walmart owned Flipkart and Amazon dominated 90 per cent of the market share during the six day sale event.
Furthermore given the momentum seen in the first edition of the festive sale, the entire month of October is expected to generate up to $6 billion (Rs 39,000 crore) in online sales, almost shared by Amazon and Flipkart. Perhaps Flipkart continued to lead the festive sales in GMV terms, with 60-62 per cent standalone Gross GMV share during the sale event, and nearly 63 per cent share, if other group entities (Myntra and Jabong) are also included.
Previously two big e-commerce players Amazon.in and Flipkart announced record transactions on their respective platforms, along with adding new customers, especially from the tier II and III cities in the sale period. Moreover Amazon.in said it received orders from 99.4 per cent of pin codes while over 65,000 sellers from more than 500 cities received orders in just five days of the first edition of its "Great Indian Festival" sale.
